Eaten Any Good Words Lately?

When I was a kid, I would hear the expression, "Eat your words". Usually, I'd hear this when someone said something about someone that the person didn't like.

As a grown up, I've found a words slipping out, that later I wish I had eaten. Haven't you?

Words have a profound effect on our society. Whether the words are spoken out loud, or put into writing, they carry a lot of weight. Sometimes, they can be sweet. Sometimes, they're down right bitter.

How do you want the words about you tasting on someone else's tongue?

That my friends, leads us into today's discussion.

The best kind of promotion you can achieve for your shop or yourself is word of mouth. Yep, we've all heard about it. We've all done it.

I just bought this really cool pink blouse and I can't wait to tell my friends about it. Been there. Done that. Haven't you?

So have your customers. They too, will be spreading the word about what cool findings they saw in your shop or what great service they received from you. You're latest masterpiece might have brought them to tears. They'll tell someone. Anyone.

And you want those words from their mouths to be the sweetest words anyone has ever heard and tasted when they repeat them to someone else. The last thing any small business owner wants is their brand or product becoming bitter in someone's mouth.

We all have to face it. Many of us have been taught not to gossip, but when you come across something really great, you've just got to share it with a friend.

Will the words spread amongst friends about your handmade talent and items flow sweetly onto the next customer in line, or will the foul smell of a bitter customer plague you with it bad review?

Sometimes, it is not necessarily words that stir the flavor of review amongst others when it comes to promoting ourselves and our craft. It is, almost always, our actions that come across loudest that attract others to share good and bad experiences with their friends.

In the words of Lance Morrow:

"As they marched, the crowds lining the route broke into applause, a sweet and deeply felt spontaneous pattering that was a sort of communal embrace. Welcome home."